Eat your veggies! We’ve packed a garden’s worth of vegetables into what (in our humble opinion) is the best, most delicious plant-based seasoning ever. Beetroot, tomato, carrot, onion, garlic, spices and chiles have been expertly blended into an earthy, sweet, flavor-packed rub that’s good on pretty much anything. No really, try this versatile rub on chicken, pork, beef, and of course, veggies. Purple Haze even makes a great topping for popcorn.